Dunlop explained why traditional publishers focus so much on doing publicity around a books launch date, within a threemonth or sixmonth window. From childrens books, to ya and na, to crime, suspense, horror fiction to cooking, health, personal development, photography, travel and many more. Book marketing services book promotion services bookbaby. Hes handled publicity for books by ceos, navy seals, homemakers, fitness gurus, doctors, lawyers and adventurers. She has spent more than 20 years mastering book promotion and building connections in the industry. Book publicity services international author promotion. If people think your books are worth reading, expect other readers to check on your work.
We help authors write their books, find a childrens book illustrator, and connect writers with editors. Moreover, smith publicity is widely credited with pushing the credibility of selfpublished book authors to new levels. For instance, the inhouse publicist hit up fiction blogs while we contacted parenting sites. This consulting service is provided through smith publicity, a firm that has forged a reputation as one of the most creative publicity and public relations agencies worldwide. The self publishing agency the agency for self publishing. Your launch is just the beginning, and you absolutely must continue marketing your book to build your brand. The term usually refers to written media, such as books and magazines, either as an ebook or as a physical copy using pod print on demand technology. Top book publicity services from a leading book publicity firm. We specialize in book launch help, book marketing and self publishing in canada and the us. Since 1997, they have promoted thousands of authors from new york times best sellers to firsttime selfpublished books, ebooks and audiobooks, publishers, businesses. This can take time and money that many writers simply dont have. Authors, publishers and books have long been the pr clients in the book publicity business.
John doppler, head of allis watchdog desk and author of choosing the best selfpublishing services for you, identifies and rates the best and worst selfpublishing services here on this page. Where possible, a local language translation of the book title should be in the book title, headline, or custom text. Book publicity tips from an industry veteran bookbaby blog. Book marketing consultations bowker identifier services. While writing tends to be a solitary endeavor, marketing is the process of. Marketing your book for selfpublishers and indie authors. Many selfpublished authors have no interest in sales, advertising, or business in general, as they tend to be altruistically artistic. Whether published or selfpublished, fiction or nonfiction, we can promote any book and any genre. Book launch tips for selfpublished authors bookbaby blog.
Theres still a way you can forecast a title that doesnt use traditional distribution channels. How to find and work with a book publicistsuccessfully jane. Representing some of the finest publishers, authors and books around the world, our mission is helping authors find their path forward to connecting with readers. A publicist is a key to a books success in the media. She is the publisher of the hot sheet, the essential newsletter on the publishing industry for authors, and was named publishing commentator of the year by digital book world in 2019 in addition to being a columnist for publishers weekly. Additional interest has resulted in more sales and notoriety, and the attention to detail and personal contact was a great help to me as a new author. Back in the early days of selfpublishing, it was generally held that selfpublished book authors did not need a literary agent even today, many selfpublished authors choose to release their books on their own because they dont want to pay the fees associated with literary agencies. My biggest tip to a selfpublished author is commit to your book. Alli watchdog ratings are based on careful appraisals of multiple criteria. Quality selfpublished book marketing and publicity can be hard to come by. Book discovery is the biggest challenge in the world of book publishing and scoreit.
From many years agowhen we became the very first book marketing company to secure a fullpage feature story about a selfpublished novel in the new york times, to the everevolving book publicity strategies we continually develop for selfpublished. And as with almost any widelyshared ambition, there are also folks out there looking to make a quick buck by exploiting those dreams whether they involve securing a book deal or going the indie publishing route. Authors who set up some personal market tactics to execute, whether standalone efforts or those in tandem with their publisher, sell more copies. The self publishing agency is the publishing support service for self published authors. First, publicity firms are not set up to track longterm sales. When i realized that she was both an attorney and someone who understands the world of bloggers, online publishers, and authors, i asked her to write an article that would highlight legal issues authors face, and how those issues affect selfpublishers.
Posts book launch tips for traditional and selfpublished authors 5 ways to get publicity for your book that arent related to your book launch or book tour nine reply the eight elements of a successful ebook launch bookbably blog october 11, 2016 at 5. Each day, authors and publishers hire smith publicity to help their work become part of the news. Follow through on publicity and marketing, and keep it going. Smith publicity provides outstanding book marketing, book publicity, book. Smith publicity is the most experienced book marketing and book promotion agency in the industry. It may also apply to albums, pamphlets, brochures, video content, and zines in the traditional publishing model, in which. Founded by dan smith in 1997, smith publicity is a book marketing and publicity. While publishing houses usually assign an inhouse pro to work on each book, both traditionally published and indie or hybrid authors opt to hire a freelance book publicist to. In recent years, the book industry has changed with the rise of ebooks, kindle, pressure on big publishers, and more selfpublished. With the information and links contained in the scoreit. From start to finish, jks has the expertise to take you from page to prominence. Why agents dont often represent previously selfpublished. And as the industry has changed, so has the media covering it along with the pr people promoting the books.
Author scams and publishing companies to avoid becoming a published author is a fantasy shared by almost all writers. Hbp represents authors who have penned books in the genres of adventure, biographymemoir, entertainment, mysterycrime thriller, scifi, fantasy, young adult. How does a book publicist differ from a literary agent and why do you need one. Self published book marketing for authors smith publicity. Theres a big difference between selfpublishing a book with the hope of selling a few copies and taking the decisiveand potentially. Contact us and discover how we make indie authors newsworthy. Moreover, smith publicity is widely credited with pushing the credibility of selfpublished books authors to new levels. How to find a literary agent for your book jane friedman. Whether its non fiction book marketing, self published book marketing, ebook. Selfpublishing is the publication of media by its author without the involvement of an established publisher. Whether its non fiction book marketing, self published book marketing, ebook marketing or one of a wide array of author marketing services, smith publicity is indeed an elite publicity firm, but also one that will help an author of a quality book, regardless of how it was published, reach their goals.
Unfortunately, making the decision to selfpublish goes handinhand with needing to promote your own book. With selfpublished books, which arent typically distributed in high volume to the. When an author writes a book, she wants other people to read it, but theres a big difference between selfpublishing a book with the hope of selling a few copies and taking the decisiveand potentially priceystep of hiring a professional marketing or publicity firm. Life in the mom zone, my first book, a great push just when it was needed. Since 1997, the company has promoted thousands of books in every genre from selfpublished, firsttime authors to traditionally published household names. Lorenz works with bestselling authors and selfpublished authors promoting all types of books, whether its their first book or their 15th book. The inhouse publicist also took on the trade magazines and national media, so my outside publicist and i went to work on local media and internet radio. Queries for selfpublished projects often state something about the author not having the right resources for marketing or publicity. Get your detail page ready customers who click your ad will be taken to your books product detail page, and a strong detail page can help convert the click into a sale. Writers of selfpublished books should split their tasks with publicists the same way. She is the publisher of the hot sheet, the essential newsletter on the publishing industry for authors, and was named publishing commentator of the year by digital book world in 2019 in addition to being a. We are your advocate in book publishing and promotion.
Whether its non fiction book marketing, self published book marketing, ebook marketing or one of a wide array of author marketing services, smith publicity is indeed an elite publicity firm, but also one that will help an author of a quality book, regardless of how it. The big difference between a publishers publicity efforts and a selfpublishers publicity efforts. We are thrilled to introduce you to our new companies. Firm is famous for its guaranteed deliverable radio.
639 1269 952 315 114 305 507 1447 1460 1191 400 1399 279 715 92 1378 831 1382 880 214 131 363 1558 714 405 302 1235 526 407 1102 639 562 721 1233 1570 1107 901 1355 190 231 1323 327 980 1274 646 1275 877